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Guided by veterinary experts to make the best decisions for pets and their health.
In Rayne’s earlier days I spent a lot of time and energy telling anyone who would listen what we were doing. I’ve since learned a much better way to achieve our goals is to listen and ask questions. That’s what I consider my role to be now: to listen directly, with no filter, to our customers, our business partners, and the veterinarians who work with us.
At Rayne we put veterinarians and veterinary professionals at the center of our mission. We don’t market or sell our products outside of the veterinary channel, because we believe wellness and healthcare starts in the exam room, not a store. We’re guided by veterinarians, and our mission to help pets live long, healthier lives is personal for each of us.
I’m passionate about the purity of our foods, in part because of my experience dealing with my own food allergies as well as those of my pets. That firsthand knowledge is what drives me while working with our production partners to deliver diets that meet exacting specifications.
At Rayne we believe that nutrition belongs in the hands of the experts: veterinarians. We work with independent veterinary experts who hold us to a higher standard, and that translates to food quality and purity we’re proud of.
